Producer, Writer, Director & Stuntster.
James has worked in Entertainment and P.R.
for over 30-years.
James Lovell
... has written and directed shows for the BBC, Walt Disney Company, Cartoon Network, Nickelodeon, Mattel and multiple brands ranging from Butlin's to Harrods.
He has produced some of the UK’s most memorable publicity stunts and experiential campaigns, broken several world records and created a world-famous Santa School.
In 2022, he co-founded Feejee Mermaid Live, a company dedicated to the creation of Live Events, PR Stunts and Entertainment.
Writer
In the 1990s, James wrote and presented his own children’s TV show on BSkyB. He has published joke books and created live productions for children’s titles including ‘Adventure Time’, ‘Mr Men’, ‘LazyTown’ and ‘Thomas and Friends’.
The BBC has commissioned James for stage productions spanning a range of subjects including ‘WW1 At Home’, a touring BBC Live show commemorating the 100th anniversary of the Great War, and ‘The Space Race’ for BBC Stargazing Live.
At Christmas time, James creates pantomimes and festive shows which are performed on stages and in magical grottos all over the UK.
Director & Producer
With a background in street theatre, James created his first show for Bonkers Clowning Company in 1987. A decade later, he produced his first large-scale PR stunt: a Pantomime Cow Convention for Ben and Jerry’s in Trafalgar Square.
Soon afterwards, he founded Entertainment and PR agency, The Ministry of Fun.
Amongst the hundreds of shows, events and stunts he’s directed and produced, there have been stage tours, circus & street shows, pantomimes, flashmobs, projections, flying pigs and giant installations; but James is possibly best known for creating Santa School, the UK’s only genuine training school for professional Father Christmases. In 2014, this festive institution was the subject of ‘Bad Santas’, a TV documentary series made in partnership with Channel 4.
And Finally ...
James's career has followed no real plan. He was once Bugs Bunny at a Royal Premiere; he spent most of 1994 dressed as a chicken; and now, as Creative Director of Feejee Mermaid Live, he is working alongside one of the UK's best-known PR Companies.
The only strategy has been to say "Yes" to everything and then see what happens. In doing so, James has managed to enjoy success and fun in equal measures.
He'd love to help you do the same.